You didn't think this blog was going to be exclusively about pen and pencil RPG's did ya? I still harbor delusions in life about making online games some day, so I like to keep my finger in the pot. Tobold's Blog had an interesting read on the two types of subscription models used for online RPG's, Free to Play and Subscription [ Link ] The skinny: Go free to play...get 'em in, get 'em hooked, get 'em road blocked every so often, and then get a few bucks from 'em to get just enough to get around that road block. Have compulsory buys everywhere...but leave a little hope that someone can still be successful in the game w/o dropping any cash in...the carrot on the stick.